We call our clients ‘do-gooders’
Do-gooders, goody two-shoes, there are others…
These phrases typically have a negative connotation to them, but they actually came from a place of triumph and success!
“mid 18th-century: from the nickname of the heroine of History of Little Goody Two-shoes (1766), a popular children's story in which an orphan girl triumphs over adversity through her unwavering virtue and hard work to become a teacher and marry a rich man, using her newfound wealth to help the poor and do good works.”
As such we have decided to own this terminology and flip it on its head:
“DO-GOODER” — A Sunday Roast Definition
/do͞o ɡo͝odər/
A change-maker whose mission is to make a positive impact on this world. However big or small — do good.
We want to work with all you do-gooders out there!
We’ll help you develop a roadmap for your business through our brand strategy process, give you a brand identity and a digital presence that connects you to your audience and so much more. We want you to succeed. We want to do good and help you do the same!